Cases


As a new player in the market, the digital car trading service Autokilpailutus.fi, aimed at staying ahead of the competition in the digital space. Their objective was to rapidly increase user acquisition and lead conversion rates, utilizing state-of-the-art technology. They looked to partner with a cutting-edge AI-driven services to optimize their marketing processes and turned to Superlines.io to achieve this goal.

## The Challenge

Autokilpailutus.fi faced fierce competition in the Finland auto market, particularly in online channels. Their key objectives were:

1. Revitalize and redefine their brand positioning and values.
2. Quickly create and optimize website, ad, and blog content for maximum impact.
3. Significantly increase user acquisition from multiple acquisition channels.
4. Improve lead conversion rates in digital marketing.

## The Solution

Superlines.io, powered by generative technologies like GPT-4, uses AI-driven marketing to rapidly create high-performing marketing content that's custom-tailored to a business's needs and unique data. Here's how Superlines helped Autokilpailutus.fi achieve their marketing goals:

1. *Defining Brand Position and Value Propositions*: Superlines began by analyzing Autokilpailutus.fi's current value propositions and brand positioning by integrating the tool to data sources such as keywords, performance data and brand guideline examples. Using AI-generated suggestions for improvements, we defined a stronger and more distinct brand identity that set them apart from their competitors.

2. *Keyword Research and Ad, Blog, and Website Content Creation*: Superlines utilized AI analysis of competitors' content, ads, and keywords to inform the creation of Autokilpailutus.fi's marketing materials. This approach showed remarkable results – GPT-based blogs quickly ranked #2 in a highly competitive market for popular long-term keywords.

3. *Landing Page Optimization*: Superlines provided data-driven suggestions to optimize Autokilpailutus.fi's main landing page, leading to a remarkable 160% increase in conversion-to-lead ratio.

4. *Customization of Superlines.ai Based on Competitor Data*: The AI-driven tools provided by Superlines were customized specifically for Autokilpailutus.fi using comprehensive competitor data. This enabled exceptional performance in marketing campaigns and increased audience engagement across all channels.

## The Results

In less than two months, Autokilpailutus.fi's partnership with Superlines.io resulted in the following impressive statistics:

- Lead conversion rates for organic search increased by *100%*
- Lead conversion rates for digital channels increased by *60%*
- AI-based blogs ranked *#2* in popular long-term keywords

These results didn't only help Autokilpailutus.fi achieve their objectives but also demonstrated how AI-driven marketing strategies can future-proof a company's competitive advantage, streamline operations, and significantly improve performance.

### About Superlines.io

Superlines.io is the leading AI-driven marketing tool that uses GPT-4 technology to create high-performing content customized for your business. We serve marketing teams, content creators, marketing agencies, and entrepreneurs looking to harness the potential of technology and automation in their marketing efforts.

Contact us today to explore how Superlines.io can optimize your marketing strategy and help you stay ahead of the competition.

Blog/Cases

Autokilpailutus Boosts Revenue and Leads with Superlines AI Driven Marketing Solutions