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Superlines Privacy Policy

Last updated: 2025-08-04

Grew Oy (Business ID: 3121383-4), located in Helsinki, Finland, operates the Superlines platform (available at analytics.superlines.io) and website (superlines.io). This privacy policy ("Privacy Policy") describes the types of personal information that Grew Oy (operating under the brand "Superlines") ("Grew", "Superlines", "we," "our," or "us") collects, uses, and discloses from individuals ("you" or "your") who use our website (including https://www.superlines.io/) and services that link to this Privacy Policy (collectively, our "Services"). As used in this Privacy Policy, "personal information" means any information relating to an identified or identifiable individual. By using our Services, you agree to the collection, use, disclosure, procedures, and other processing described in this Privacy Policy. Beyond the Privacy Policy, your use of our Services is also subject to our Terms and Conditions.

1. Personal Information We Collect

We may collect a variety of personal information from or about you or your devices from various sources, as described below. Where applicable, we indicate whether and why you must provide us with your personal information, as well as the consequences of failing to do so. If you do not provide your personal information when requested, you may not be able to use our Services if that personal information is necessary to provide you with our Services or if we are legally required to collect it.

1.1 Personal Information You Provide to Us

Account Information. We collect the information you provide to create, update, or manage your account on the Services, including, without limitation, your email address, full name, organization name, website URL, and any profile information you choose to provide.

Domain and Monitoring Configuration. We collect information about the domains and websites you wish to monitor, including domain names, competitor information, target markets (country and language), and AI platform preferences for monitoring.

**Team Management Information.** We collect information about team members you invite to your organization, including their email addresses, names, and assigned roles (Owner, Admin, or Member).

Communications. If you contact us directly, we may receive information about you, such as your name, email address, the contents of a message or attachments that you may send to us, and other information you choose to provide. When you sign up for news and updates, we will collect your email address. When we send you emails, we may track information about your receipt and interaction with our emails.

Integration Data. When you connect third-party services to our platform (such as Google Analytics or Google Search Console), we collect and store the configuration data necessary to maintain these integrations, including property IDs, account information, and access credentials (encrypted).

Billing Information. For subscription billing, we collect billing-related information such as company name, billing address, and contact information necessary for invoice generation and payment processing. We do not directly collect or store payment card information.

AI Platform Data. We collect and process data from various AI platforms (including ChatGPT, Microsoft Copilot, Google AI Overviews, Gemini, Claude, and others) by submitting prompts and queries related to your monitored domains and analyzing the responses for brand mentions, sentiment, and competitive intelligence.

1.2 Personal Information We Collect When You Use Our Services

Location Information. When you use our Services, we infer your general location information, for example, by using your internet protocol (IP) address or the geographic settings you configure for domain monitoring.

Device Information. We receive information about the device and software you use to access our Services, including IP address, device type, device identifiers, web browser type and version, and operating system version.

Usage Information. We automatically receive information about your interactions with our Services, like the pages or other content you view, features you use, the dates and times of your visits, session duration, and subscription activities.

Analytics and Performance Data. We collect data about how our Services perform, including service uptime, response times, error rates, and feature usage patterns to improve our platform's reliability and functionality.

Information from Cookies and Similar Technologies. We and our third-party partners collect information using cookies, pixel tags, web beacons, and similar technologies to enhance your experience and analyze service usage.

2. How We Use Your Information
  • To provide, maintain, improve, and enhance our Services, including AI search visibility monitoring and analytics
  • To monitor AI platforms for brand mentions, sentiment analysis, and competitive intelligence as configured by you
  • To generate reports, analytics, and insights about your brand's presence across AI platforms
  • To personalize your experience on our Services and provide relevant recommendations
  • To understand and analyze how you use our Services and develop new products, services, features, and functionality
  • To communicate with you, provide you with updates and other information relating to our Services, respond to support requests, and provide customer service
  • To manage your account, process subscriptions, and handle billing and payments
  • To enable team collaboration features and manage user access and permissions
  • To maintain and operate integrations with third-party services you have connected
  • For marketing and advertising purposes, such as developing and providing promotional materials that may be relevant to you
  • To generate anonymized or aggregate data for analytics and service improvement
  • To facilitate billing and invoice processing
  • To find and prevent fraud and abuse, and respond to security issues that may arise
  • For compliance purposes, including enforcing our Terms and Conditions or other legal rights, or as may be required by applicable laws and regulations
  • For other purposes for which we provide specific notice at the time the information is collected.
3. Legal Bases for Processing European Personal Information

If you are located in the European Economic Area ("EEA"), the United Kingdom ("UK"), or Switzerland, we only process your personal information when we have a valid "legal basis," including as set forth below.

Consent. We may process your personal information where you have consented to certain processing activities, such as marketing communications or the use of certain cookies.

Contractual Necessity. We process your personal information where required to provide you with the Services, including account management, service delivery, and customer support.

Compliance with Legal Obligations. We may process your personal information where we have a legal obligation to do so, such as complying with tax, accounting, or data protection laws.

Legitimate Interests. We may process your personal information where we or a third party have a legitimate interest, such as:

  • Improving our Services and developing new features
  • Conducting internal analytics and research
  • Ensuring the security and integrity of our Services
  • Direct marketing (where permitted by law)
  • Fraud prevention and security monitoring

We only rely on legitimate interests when these interests are not overridden by your rights and interests.

4. How We Disclose the Personal Information We Collect

Service Providers. We may disclose personal information to vendors and service providers retained in connection with the provision of our Services, including:

  • Cloud hosting and infrastructure providers (Google Cloud Platform, Firebase)
  • Data analytics and storage providers (BigQuery)
  • Authentication and security services
  • Billing and accounting services
  • Customer support platforms
  • Email communication services

AI Platform Providers. We may disclose certain information to AI platform providers (such as OpenAI, Microsoft, Google, Anthropic) solely for the purpose of obtaining AI responses as part of our monitoring services. This information is limited to the prompts and queries necessary for monitoring your specified domains.

Third-Party Integrations. When you connect third-party services to our platform, we may share relevant data with those services as necessary to maintain the integration and provide you with the requested functionality.

Analytics Partners. We use analytics services such as Google Analytics to collect and process certain analytics data. These services may also collect information about your use of other websites, apps, and online resources.

Business Transfers. We may transfer your information to service providers, advisors, potential transactional partners, or other third parties in connection with the consideration, negotiation, or completion of a corporate transaction in which we are acquired by or merged with another company or we sell, liquidate, or transfer all or a portion of our assets.

Legal Requirements. We may access, preserve, and disclose your information if we believe doing so is required or appropriate to: (a) comply with law enforcement requests and legal process; (b) respond to your requests; (c) protect your, our, or others' rights, property, or safety; or (d) investigate fraud or other unlawful activity.

Consent. We may also disclose your information with your permission.

5. Your Choices

Account Information. You may update, correct, or delete information in your account settings at any time.

Marketing Communications. You can unsubscribe from our promotional emails via the link provided in the emails. Even if you opt out of receiving promotional messages from us, you will continue to receive administrative messages from us.

Cookie Settings. You can manage cookie preferences through your browser settings or our cookie preference center where available.

Data Subject Rights (EEA/UK/Switzerland Residents). If you are located in the EEA, UK, or Switzerland, you have the following rights:

  • Access: Request access to the personal information we maintain about you
  • Rectification: Request correction of inaccurate personal information
  • Erasure: Request deletion of your personal information
  • Restriction: Request restriction of processing in certain circumstances
  • Portability: Request transfer of your personal information to another provider
  • Access: Request access to the personal information we maintain about you
  • Objection: Object to processing based on legitimate interests
  • Withdraw Consent: Withdraw consent for processing based on consent

You may exercise these rights by contacting us using the details provided below. We may ask you to verify your identity before fulfilling your request.

6. Third Parties

Our Services integrate with various third-party platforms and services, including:

  • AI Platforms: ChatGPT, Microsoft Copilot, Google AI platforms, Gemini, Claude, and others for monitoring purposes
  • Google Services: Analytics, Search Console, Cloud Platform services
  • Firebase: Authentication, hosting, and database services
  • HubSpot CRM: For customer relationship management, lead tracking, and sales analytics
  • Billing Services: For invoice generation and payment processing

We are not responsible for the privacy practices of these third parties. Please review their privacy policies before using these services.

7. Retention

We retain personal information for as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required or permitted by law. Specific retention periods include:

  • Account Information: Retained while your account is active and for a reasonable period thereafter
  • Monitoring Data: Retained according to your subscription plan (6 months for Light plans, longer for Enterprise plans)
  • Communications: Retained as necessary for customer service and legal compliance
  • Analytics Data: Anonymized data may be retained indefinitely for service improvement
8. Security

We implement reasonable administrative, technical, and physical security measures designed to protect your personal information against unauthorized access, disclosure, alteration, and destruction. However, no method of transmission over the internet or electronic storage is completely secure, and we cannot guarantee absolute security.

9. Children's Privacy

Our Services are not directed to children under 16 years of age, and we do not knowingly collect personal information from children under 16. If you learn that a child has provided us with personal information in violation of this Privacy Policy, please contact us immediately.

10. International Visitors

Our Services are hosted in the European Union and designed to comply with EU data protection standards. If you access our Services from outside the EU, please note that your information may be transferred to, stored, and processed in the EU and other countries where our service providers operate.

11. Changes to this Privacy Policy

We will post any adjustments to this Privacy Policy on this page, and the revised version will be effective when it is posted. If we make material changes, we may also notify you by email or through our Services.

12. Contact Information

Grew Oy is the data controller responsible for processing your personal information. If you have any questions, comments, or concerns about our processing activities, please contact us at:

Grew Oy

Business ID: 3121383-4  

Helsinki, Finland  

Email: support@superlines.io  

Website: https://www.superlines.io