Generative AI Search

14 Best Peec AI Alternatives 2025 – Top GEO Tools for AI Search Visibility

Discover 14 top Peec AI alternatives for 2025 that help brands track, analyze, and grow visibility in AI-powered search.

Summary

  1. Peec AI opened the door to GEO analytics, but 2025 brings stronger, more flexible alternatives.
  2. These tools track how brands appear inside AI-generated answers across multiple platforms.
  3. Superlines is recognized for its clarity and transparency, offering a marketer-driven design informed by deep understanding of the GEO landscape.
  4. GEO platforms offer actionable insights on brand mentions, citations, and AI perception metrics.
  5. Choosing the right solution now helps future-proof visibility as AI search becomes mainstream.

Key take aways:

  1. Peec AI was among the first 10 GEO analytics as a self-service, but now faces competition from more robust platforms offering broader AI-search tracking and automation.
  2. The best Peec AI alternatives in 2025 go deeper in usability and data to help brands analyze visibility across ChatGPT, Perplexity, Gemini, Claude, and Google AI Overviews.
  3. Superlines, AthenaHQ, Writesonic GEO, and Semrush AI Toolkit lead in usability, accuracy, and real-time AI-search insights.
  4. GEO analytics now focuses on brand mentions, citation share of voice, and contextual accuracy rather than keyword rankings.
  5. Early adoption of GEO tools gives brands a measurable edge as AI-driven discovery rapidly replaces traditional SEO visibility.
It’s crucial to choose a GEO solution that not only provides data but truly fits your team’s workflow.
Blog Post Data
Created:
October 11, 2025
Updated:
October 11, 2025
Read time:
10 minutes
Share with others:

Top 14 Peec AI Alternatives To Consider [2025 Comparison]

The best Peec AI alternatives in 2025 help brands measure, analyze, and improve their visibility inside AI-generated answers from ChatGPT, Perplexity, Gemini, and other search engines. These platforms go beyond tracking—they provide actionable insights, competitive benchmarking, and real-time data to help you grow visibility in AI Search. For a deeper look at tracking visibility specifically inside ChatGPT’s responses, see our Best ChatGPT Tracking Tools 2025 guide.

AI search is transforming how people discover information. Nearly 58.5% of Google searches now end without a click, while AI-generated answers are capturing users’ attention directly. As this shift accelerates, brands that optimize for AI visibility will lead customer discovery. Peec AI was among the first 10 platforms to introduce Generative Engine Optimization (GEO). Yet as the space has matured, new solutions have emerged offering richer analytics, faster workflows, and better integration capabilities.

This guide reviews the 14 best Peec AI alternatives in 2025, breaking down their key features, pricing, and ideal use cases to help you select the right GEO platform for your business.

The AI Search Field in 2025

Before diving into alternatives, it's crucial to understand why GEO has become essential. Research indicates that AI Overviews now appear in about 30% of searches, with 74% of problem-solving queries triggering AI-generated responses. Users are increasingly relying on AI-generated summaries and answers.

This shift brings both challenges and opportunities. Brands that adapt and optimize for AI visibility can reach users right when they’re searching for information. Those that don’t risk fading from view in this new search landscape.

Peec AI helped shape this space early on with tools like brand mention tracking across AI platforms, competitive benchmarking, and visibility analytics. But gaps in actionability, pricing flexibility, and integrations have left room for more advanced alternatives to step in.

14 Best Peec AI Alternatives in 2025

Below, we compare 14 top-rated GEO platforms, each offering unique strengths in tracking, analysis, and optimization across AI search engines.

1. Superlines

Superlines homepage featuring the message “Turn AI Search Into Your Competitive Advantage.” The image promotes how Superlines helps brands track, analyze, and improve performance across AI search platforms like ChatGPT, Gemini, and Perplexity by identifying new opportunities and boosting visibility and growth.
Superlines homepage highlighting AI search visibility and brand growth through ChatGPT and Gemini tracking.

Superlines is a purpose-built GEO analytics platform that goes far beyond tracking. It’s designed for teams that want real-time visibility into how their brand appears across ChatGPT, Perplexity, Gemini, and other AI platforms, without the technical complexity often found in enterprise-only solutions.

Built for marketers rather than engineers, Superlines combines depth and simplicity in one platform. It provides advanced insights, competitor benchmarking, and clear visualizations that turn AI Search data into strategic growth opportunities. The platform’s transparency also sets it apart, showing exactly how data is gathered, analyzed, and transformed into actionable insights.

Key Features:

Answer Engine Insights: Full visibility into how your brand is represented across ChatGPT, Perplexity, Gemini, and other major AI platforms, with multi-market and competitor-based tracking.

Opportunity Insights: Superlines highlights the most commercially valuable opportunities within AI Search, helping you focus on actions that drive measurable visibility gains.

Full-Funnel Coverage: Superlines connects data from high-level AI prompts down to measurable business impact through GA4 integration and optional server-side tracking for enterprise clients.

Smart Site Optimization: Its advanced site intelligence provides marketers with clear, easy-to-follow recommendations to improve website visibility in AI Search without technical complexity.

Dedicated GEO Expert Support: Enterprise clients receive tailored playbooks and ongoing strategic support from Superlines’ GEO experts to continuously refine performance.

Pricing: Starting at €499/month for the Lite plan, with custom enterprise pricing available. All packages can be tailored to each organization’s needs.

Limitations: Premium pricing makes it less suited for solopreneurs and very small businesses. Due to limited rollout, companies can request access to the platform.

2. Writesonic GEO

Screenshot of Writesonic GEO homepage featuring its AI visibility tracking dashboard and tagline “Track & Boost Your Brand’s Visibility in AI Search,” illustrating its role as a GEO analytics platform for ChatGPT, Perplexity, and Gemini.
Writesonic GEO platform showing AI visibility tracking and analytics dashboard for AI Search performance.

Writesonic's Generation Engine Optimization tool is designed to optimize your brand's presence across major AI platforms like ChatGPT, Claude, Google AI Overviews, and more.

Key Features:

  • AI Traffic Analytics: AI Traffic Analytics tool tracks visits from AI crawlers (like ChatGPT, Claude, Perplexity, Gemini) that traditional analytics miss, showing which pages they access and how they drive human traffic through citations.
  • Brand Presence Explorer: Visibility scoring, competitive benchmarking, and sentiment tracking  across AI platforms
  • Integrated Optimization: Built-in content creation and SEO tools for immediate implementation of insights
  • Citation Gap Analysis: Identification of missed opportunities with actionable recommendations

Pricing: Standard: $99/month, Professional: $499/month, Enterprise: Custom pricing with GEO features available in Professional plans and above.

Limitations: GEO features limited to higher-tier plans. Newer platform with less market presence than established competitors.

3. Otterly AI

Otterly AI homepage showing the tagline “We otter know where your brand shows up on AI Search,” with buttons for free trial and demo.
Otterly AI homepage promoting its AI Search visibility tracking tool across ChatGPT, Perplexity, and Copilot.

Otterly (Partially owned by Semrush) is a practical GEO tool for teams focused on prompt-level AI rankings. It lets you monitor where your brand appears in AI-generated responses, track link citations, and discover high impact prompts your audience is using.

Key Features:

  • Prompt Discovery: AI keyword research tool that transforms traditional keywords into conversation-based queries
  • Automated Link Citation Detection: Real-time tracking when AI platforms reference your content with links 
  • Brand Visibility Index: KPI showing brand prominence across AI search engines over time
  • GEO Audit: Comprehensive analysis with SWOT, competitor assessment, and tactical recommendations

Pricing: Lite: $29/month (10 prompts), Standard: $189/month (100 prompts), Pro: $989/month (1,000 prompts)

Limitations: Significant price jump between tiers. The leap from $29 to $189 monthly might be challenging for growing businesses. Limited advanced analytics compared to enterprise platforms.

4. AthenaHQ

AthenaHQ homepage displaying “Dominate AI Search Results.” The site highlights generative AI brand discovery, showing how Athena helps companies lead conversations in AI-driven search.
Screencapture of AthenaHQ's homepage.

Founded by former Google Search and DeepMind experts, AthenaHQ stands at the forefront of Generative Engine Optimization, helping companies see how their brand appears on generative engines like ChatGPT, Perplexity, Claude, Gemini, and more.

Key Features:

  • Multi-Engine Coverage: Comprehensive tracking across ChatGPT, Gemini, Claude, Perplexity, Copilot, Google AI Overviews, and emerging platforms
  • Competitor Benchmarking: Side-by-side visibility comparisons with detailed competitive intelligence
  • AI-Generated Action Center: Tailored recommendations for content restructuring, FAQ optimization, and strategic outreach
  • Traffic Attribution: GA4 integration for full-funnel AI search analytics

Pricing: Starter: $295/month, Growth: $595/month, Enterprise: Custom pricing with credit-based system (1 credit = 1 AI response).

Limitations: Credit system is a bit complex and can become expensive with extensive monitoring. Learning curve for smaller teams new to GEO.

5. XFunnel

Screencapture of Xunnel's homepage featuring text saying "End-to-end answer engine optimization"
Screencapture from XFunnel's homepage

XFunnel combines AI visibility analytics with actionable playbooks and expert support. What makes this tool unique is its "Buying Journey Analysis" dashboard. This GEO analytics feature breaks down your brand's AI visibility at each stage of the funnel, from awareness to consideration to conversion.

Key Features:

  • Buying Journey Analysis: Funnel-specific visibility tracking from awareness to conversion
  • Query Analytics: Discovery of top AI prompts by intent, region, and persona
  • Dedicated Analyst Support: Tailored recommendations and optimization playbooks
  • Real-Time Visibility Tracking: Cross-platform monitoring with trend analysis

Pricing: Custom pricing with free AI search audit available.

Limitations: Custom pricing lacks transparency. Limited public information about platform capabilities.

6. Profound

Profound’s website hero section featuring the tagline “Get your brand mentioned by ChatGPT.” The page emphasizes how brands can reach new audiences by tracking and optimizing their presence in ChatGPT’s AI-generated responses.
Profound homepage showing ChatGPT brand mention tracking platform.

2. Profound has evolved from a promising GEO platform to a market-defining company pioneering the concept of "marketing to Superintelligence." Its $35M Series B funding (right after their $20M Series A in June of 2025), led by Sequoia Capital, positions it as the definitive solution for organizations serious about preparing for an AI-first marketing future.

Key Features:

  • Answer Engine Insights: Comprehensive brand visibility tracking across ChatGPT, Perplexity, Gemini, and other major AI platforms
  • AI Crawler Analytics: Agent Analytics reveals how AI crawlers access your content, provides a technical analysis to ensure your site is optimized for AI indexing, and uses a GA4 integration to attribute traffic and conversions to AI search.
  • Shopping Intelligence: Shopping Insights shows your products' visibility in ChatGPT identifies keywords to target, analyzes competing products and retailers, and helps you refine how your products are represented.
  • Conversation Explorer: Live monitoring of trending topics and user query patterns across AI platforms
  • Content Workflows: Automated content creation and optimization pipelines for AI visibility

Pricing: Starting at $499/month for the Standard plan, with custom enterprise pricing available.  

Limitations: Premium pricing makes it inaccessible for smaller businesses, and setup complexity requires dedicated technical resources. If you’re comparing enterprise GEO solutions, check out our Best Profound Alternatives 2025 guide for a full breakdown of competing platforms

7. Scrunch AI

Homepage of Scrunch platform with tagline “Marketing to People Is Easy. Marketing to AI? That’s Where We Come In,” highlighting its AI agent marketing analytics.
Scrunch homepage showing platform tagline and features for AI agent brand interpretation and analytics.

Scrunch is a GEO tool that helps enterprise teams detect and correct false narratives in AI-generated answers. If you're concerned about outdated product information, competitor-biased summaries, or broken messaging, it provides the right solutions for your team.

Key Features:

  • Misinformation Detection: Proactive identification of false or outdated brand information in AI responses
  • Narrative Control: Tools for correcting and improving brand representation across AI platforms
  • Journey Mapping: Understanding how AI agents navigate websites and interact with content
  • Knowledge Hub: Library of owned and third-party content that AI engines cite

Pricing: Starter: $300/month (350 prompts), Growth: $500/month (700 prompts), Pro: $1,000/month (1,200 prompts)

Limitations: Higher pricing for basic features. Limited market presence compared to established platforms.

8. Promptwatch

Promptwatch homepage showing “Get your company mentioned by Gemini” banner with dashboard preview of brand mentions and visibility score.
Promptwatch homepage showcasing Gemini integration and brand monitoring features for ChatGPT, Claude, and Perplexity.

Like the name of the product says, Promptwatch tool helps you track brand mentions across AI platforms, helping companies understand how they're portrayed by AI Search engines.

Key Features:

  • Prompt tracking: Track brand mentions across AI models
  • AI traffic attribution: Identify which AI models drive traffic and conversions, and tie outcomes back to pages and content.
  • Content optimization: Receive content optimization suggestions
  • Looker studio integration: Allows you to view your data in Looker studio

Pricing:  Starting from $75/a month with Professional and Business options.

Limitations: Platform itself isn’t as actionable as it could be and to get everything out of the platform you are required to have technical implementation skills and required to send server logs for them to attribute traffic.

9. SEOmonitor

Screenshot of SEOMonitor’s homepage displaying the tagline “The Only SEO AI Agent Built for Agencies,” featuring content performance dashboards and visibility metrics that illustrate its GEO and AI Search optimization capabilities.
SEOMonitor homepage showing the tagline “The Only SEO AI Agent Built for Agencies” with analytics dashboards.

SEOmonitor is an in-depth AI Overviews and chatbot tracking tool with access to brand mentions, daily snapshots, and custom analyses. Plus, the platform allows dual-signal tracking (SEO+GEO).

Key Features:

  • Response evolution tracking: You can check when and how your content gets added or left out in chatbot conversations
  • Access raw data through API: This feature lets you access raw data to run large-scale reports
  • Dual SEO and AI tracking capabilities

Pricing: Starter: From $116 for 1000 keywords tracked daily. Writer: $29 for 5 AI-written articles. Pro: From $339 for 3000 keywords tracked daily.

Limitation: Generative Engine Optimization is treated as an add-on feature rather than a core capability. Since SEO Monitor wasn’t originally built for AI Search, it may lack advanced tracking and optimization features found in native GEO platforms.

10. Goodie AI

Homepage of Goodie platform featuring the headline “Get Discovered on Gemini,” with a dark-themed analytics dashboard showing brand visibility, sentiment analysis, and performance data for ChatGPT, Gemini, and Perplexity.
Goodie homepage showing “Get Discovered on Gemini” with AI visibility analytics dashboard.

Goodie AI is offering a comprehensive answer engine optimization platform from tracking to optimization.

Key Features:

  • AI-powered content creation tailored for AI search
  • Comprehensive visibility tracking and analysis
  • Topic research and keyword optimization
  • Attribution tracking and ROI measurement
  • Integration with popular content management systems

Pricing: Enterprise plans available only after a call
Limitations: No publicly listed starting price and the UI shots shared on their website doesn’t make the software look that actionable even if the UI does look sleek.

Best For: Content teams needing creation and optimization tools, agencies producing high volumes of content, SEO professionals.

11. Brandwatch

Brandwatch homepage highlighting its “intelligent social suite,” with sections for consumer intelligence, social media management, and influencer marketing analytics — demonstrating its use of AI insights for brand monitoring and audience engagement.
Brandwatch homepage showcasing “The most intelligent social suite” with consumer intelligence and influencer marketing tools.

Brandwatch is a leading Consumer Intelligence and Social Media Management solution that empowers over 5,000 of the world's most admired companies to understand and engage with customers at the speed of social.

Key Features:

  • Consumer intelligence across social and AI platforms
  • Advanced sentiment analysis and trend identification
  • Influencer marketing and community management
  • Customer data management and segmentation
  • Enterprise-grade security and compliance

Pricing: Custom pricing 

Limitations: Capabilities of their AI Search intelligence due not extend to the same level as dedicated GEO solutions like Superlines or Profound, but still a strong contender as a standalone solution next to them to track brand mentions in social media and AI platforms.

12. Atomic AGI

Homepage of Atomic featuring the tagline “AI-first SEO analytics. Utilize data to grow organically on Perplexity,” with visual dashboards showing traffic, conversions, and AI Search optimization metrics for LLM-based search engines.
Atomic homepage showing “AI-first SEO analytics” and dashboards for data-driven GEO insights.

Atomic AGI is an AI-first SEO analytics and attribution platform that helps teams measure and improve their visibility across Google and the new wave of generative search engines (ChatGPT, Perplexity, Gemini, Claude, and more). It brings together AI search tracking, traditional SEO analytics, technical site health monitoring, and conversion attribution in one workspace that’s fast to set up and easy to use. Built with privacy in mind (GDPR compliance, EU hosting) and simple integrations.

Key Features:

  • AI Search / Answer-Engine Tracking: Detects and maps when and how your content is surfaced by generative engines (ChatGPT, Perplexity, etc.), so you can see which pages capture AI referrals and how they perform.
  • Technical SEO & Rapid Indexing: Automated site audits, page-speed insights, sitemap/indexing checks and recommendations to improve how AI crawlers and LLMs consume your site.
  • Content Intelligence & Workflow Automation: NLP-driven content analysis, clustering and automated optimization/workflow pipelines to scale AI-native content improvements and reporting.
  • Reporting & Collaboration: Shareable, customizable reports that go beyond clicks and impressions to explain AI search trends and make the data actionable across teams.

Pricing: Free tier available to get started; paid plans scale from an entry-level Starter plan ($10/month) up through team and enterprise tiers with expanded data retention, crawl credits and seats. For enterprise scale, Atomic offers custom pricing.

Limitations :Limited public information is available about Atomic AGI’s dedicated AI Search capabilities. The platform still leans heavily toward traditional SEO, which may limit its usefulness for teams seeking a fully purpose-built GEO solution.

13. Morningscore ChatGPT Tracker

Morningscore homepage presenting its “ChatGPT rank & citation tracker” tool, designed to monitor brand mentions and prompt-level visibility across ChatGPT and other AI assistants, with user rating badges shown below.
Morningscore homepage featuring “ChatGPT rank & citation tracker” with a search input field for brand monitoring.

Morningscore is a dedicated ChatGPT and citation tracker that helps you monitor visibility in AI chatbot conversions. The platform is one of the unique ChatGPT visibility trackers because of its gamified SEO elements.

Key Features:

  • In-view tool for brand mention: With the in-view tool, you can check the actual words and phrases you track and that are shown to users
  • Brand settings: This feature lets you add brand name variations to cover more prompts
  • Morningscore won't just tell you whether your brand is mentioned or not - we will prove the result with an in-tool view of the mention
  • Gamified progress tracking with XP points

Pricing: Lite: $49 for 50 AI credits. Business: $69 for 500 AI credits. Pro: $129 for 2500 AI credits. Premium: $259 for 10,000 AI credits.

14. Semrush AI Toolkit

Screenshot of Semrush’s AI SEO section titled “Measure Brand Performance on AI,” displaying the prompt tracking interface with options for brand performance, visibility, and competitor analysis — positioning Semrush within the emerging GEO analytics market.
Semrush AI SEO interface showing “Measure Brand Performance on AI” dashboard and visibility analysis.

Semrush has extended its market-leading SEO platform into the AI Search visibility space with comprehensive AI visibility tracking. Semrush's AI SEO Toolkit is a GEO tool that reveals how AI platforms like ChatGPT and Google's AI Mode portray your brand compared to competitors.

Key Features:

  • AI Share of Voice: Comparative analysis across top LLMs showing brand positioning versus competitors
  • Brand Sentiment Analysis: Understanding how AI platforms describe your brand and what shapes public perception
  • Strategic Recommendations: AI-backed suggestions for product positioning, content strategy, and business direction
  • Query Intelligence: Real questions users ask AI tools about your brand, revealing content gaps and opportunities

Pricing: $99/month per domain for the standalone AI Toolkit, with custom enterprise pricing for the full AIO platform.

Limitations: Higher per-domain pricing can become expensive for multi-brand portfolios. Limited compared to dedicated GEO platforms due to having strong legacy SEO platform in the background which is their core business.

2025 Market Predictions: What's Coming Next

If you’re evaluating PeecAI alternatives, these broader trends show why competition in GEO analytics tools is heating up and why new, more flexible tools are emerging fast. By flexible, we mean solutions that go beyond mid-market tracking and adapt to broader use cases. The GEO analytics market is growing rapidly, which means that new platforms are launching every quarter, and established SEO tools are racing to add AI search capabilities. Based on current trends and expert insights, here’s what to expect next:

Platform Expansion: Major SEO providers such as Semrush, Ahrefs, Moz, and BrightEdge will continue building or acquiring GEO analytics features to prevent customer churn.

Advanced Features: Expect deeper personalization tracking, understanding how AI responses vary by context, along with real-time content optimization and multimodal visibility (text, image, and voice data).

E-Commerce-Specific Solutions: GEO tools focused on agentic shopping experiences, providing insights into how your products are represented, compared, and recommended across AI search engines.

Market Maturity: Industry benchmarks for AI visibility will emerge, making tool comparison and ROI measurement more consistent.

Specialized Solutions: Vertical-specific GEO tools for sectors like healthcare, finance, and legal will appear with compliance-ready integrations.

Integration Depth: GEO platforms will soon connect seamlessly with CRMs, analytics suites, and content management systems, embedding AI visibility into the full marketing workflow.

AI-First Marketing: As Semrush projects LLM traffic surpassing Google Search by 2028, GEO will become as critical to marketers as SEO once was.

Voice and Visual Optimization: AI search will expand beyond text to include voice assistants, visual recognition, and AR-driven discovery.

Predictive Intelligence: Expect tools that forecast brand mention opportunities and automate content updates based on real-time AI search data.

The Next Step: How to Secure Your Brand’s Visibility in AI Search

The shift from traditional search to AI-powered discovery is the biggest transformation in digital marketing since social media. Early adopters that invest in GEO analytics now will capture an outsized share of future visibility and growth.

Your Implementation Roadmap:

  1. Start Measuring Now: Choose a GEO analytics platform that fits your current budget, data needs, and way of working.

  2. Optimize Existing Content: Use GEO insights to refine your top-performing pages for AI visibility.

  3. Create AI-Native Content: Write and structure material specifically for AI models to read, understand, and cite.

  4. Scale and Systematize: Turn GEO optimization into a continuous process and expand into enterprise-level tools as results and confidence grow.

Success used to mean ranking number one on Google. In the AI era, there might not even be a “top result.” The real goal is to become the answer, the brand AI systems trust and cite in their responses.

Tools covered in this guide reflect the latest advances in GEO analytics, but the field is changing quickly. The most important step is to start tracking and optimizing for AI search now, instead of waiting for the market to fully mature.

The future of search has already arrived; it just isn’t evenly distributed yet. By adopting GEO analytics early, your brand secures a lasting advantage in visibility, credibility, and growth in an AI-driven world.

Start with Superlines today and book a discovery call to see how your brand performs in AI search!

Questions & Answers

What is Peec AI used for?
Peec AI helps brands track their visibility in AI search platforms like ChatGPT and Gemini by analyzing brand mentions, citations, and sentiment across LLMs.
Why look for Peec AI alternatives in 2025?
Other GEO tools offer clearer data visualization, better integrations, and more actionable insights for AI search optimization beyond Peec AI’s core features.
What makes Superlines a strong alternative to Peec AI?
Superlines offers real-time visibility tracking across ChatGPT, Perplexity, and Gemini, combining clear visual insights, low technical complexity, and advanced GEO analytics to help marketers improve their brand’s visibility in AI search.
How do GEO analytics tools differ from traditional SEO software?
GEO analytics measure how AI systems read and cite content inside generated answers, whereas SEO focuses on keyword rankings and clicks.
Which features matter most when selecting a GEO tool?
Look for multi-platform tracking, competitive benchmarking, actionable content recommendations, and transparent data collection methods.